Enoksen Watch Company is the Official Timekeepers of the Nordea Swedish Open WTA & ATP tournaments in the legendary town of Båstad - home to the classic Swedish Open tournament since 1948.
Enoksen continues the tradition of great timekeeping at this ATP Tour event and strengthen our commitment to Scandinavian tennis.
This builds on the solid foundation of our ambassador relationship with tennis legend Mikael Pernfors, who has been instrumental in growing our fandom both in Sweden and the rest of the tennis world. Recently the Dane Michael Mortensen joined the team, adding his wealth of tennis experience, not just as a world ranked player, but also as a grand slam winning coach and a Eurosport tennis commentator.
Meet us in Båstad
Enoksen will have a stand in the Galleria next to Centre Court in Båstad and we also run a doubles tournament called Enoksen Invitational during the ATP week.
If you would like to take a closer look at our watches, please come in to the Galleria or send us message at firstname.lastname@example.org.
Tennis Plays For Peace
Tennis Plays for Peace is an initiative to bring the tennis community and fans together to support the humanitarian relief efforts for the war in Ukraine. This is a joint initiative taken by the WTA, the ATP, the ITF and the organisers behind the grand slam events Wimbledon, The US Open, The Australian Open, and the French Open.
Together with Nordea Swedish Open we have made a special watch which is available to buy at and around the event in Båstad.
We will donate £125 for each watch sold, and the donation, which goes directly to the Tennis Plays for Peace initiative, will be made in the name of each customer. This is a way to support victims of a tragic and unnecessary war that has already had an affect on all of us.
You can order the Tennis Plays for Peace watch here.
To mark our collaboration with Nordea Swedish Open we recently launched a special edition watch which honours the life and career of Joakim Nyström - a former Swedish Open winner, Davis Cup hero, and Wimbledon doubles champion. At a ceremony held in Båstad, Mats Wilander and Mikael Pernfors presented Joakim with the Enoksen Tour E05/A - a watch designed with input from Nyström himself.
Made as a limited edition of just 200 pieces, the Tour E05/A Nyström is certainly going to become a collectors items.
You can order the Nyström Tour E05/A watch here.
Mikael Pernfors Collection
Mikael Pernfors, legendary Grand Slam tennis player, worked with Enoksen to design the Dive E02/C special edition. The sky blue bezel alludes to Mikael’s Swedish roots (in particular Malmö FF) whilst the selection of numerals celebrates his devotion to his game.
In addition to the Dive E02/C, the collaboration has also resulted in a number of special versions referencing his participation at the grand slams. Read the remarkable story of Mikael’s endeavours at the slam here.